Shaquille O’Neal was successful in landing a shoe deal with Reebok during his first NBA season. Few rookies of his era managed to pull off this feat. Shaq Attaq, which was initially released in 1992, arrived just in time for O’Neal’s Rookie of the Year-winning rookie season with the Orlando Magic.
The shoes were made with the best technology that Reebok had at the time, which included a connection to the custom-fit Pump. They were initially made available in a colour scheme that was appropriate for the squad: white, black, and azure blue.
Shaq Attaqs were eventually removed from the retail market. Then, in 2017, the 25th anniversary of the iconic shoe arrived. For the duration of that calendar year, Reebok restocked the O’Neal rookie shoes.
For Shaq Attaq’s 30th birthday, it appears that Reebok has similar plans. On September 23, the Reebok Shaq Attaq in its original style will be back. Shaq’s branded shoes will be available from Reebok.com, Snipes, The Athlete’s Foot, and a few other select retailers.
NBA News: Shaq Averaged a Double-Double in College Basketball While Attending LSU
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The cost of the release this year is $180. The abundance of talented players makes basketball today different from back then. Even though there were many prominent players in the 1990s, only a small number of them were truly exceptional.
Shaquille O’Neal was one of these athletes. Shaq averaged a double-double in college basketball while attending LSU. He was the best in the paint, averaging 21.6 points, 13.5 rebounds, and a proficient 61% field goal percentage.
A 7-foot-1 monster who could easily dunk on his opponents whenever he wanted was challenging to stop. The basketball world was immediately alerted by Shaquille O’Neal’s achievements while playing in college.
He went into the 1992 NBA draught and was selected first overall. Additionally, Reebok offered the big German a shoe agreement that would be ready for the 1992–93 season. O’Neal was prepared to demonstrate that he was deserving of all the praise while playing for the Orlando Magic.
For a rookie, Big Diesel produced astonishing numbers. He scored 23.4 points on 56.2% of his shots, grabbed 13.9 rebounds, and blocked 3.5 shots per game. He received the Rookie of the Year title thanks to these terrifying stats.
Shaq Became the First Rookie Since Michael Jordan to Be Selected as an All-Star
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Shaq became the first rookie since Michael Jordan to be selected as an All-Star starter during his rookie campaign. Shaq unquestionably lived up to the moniker of his signature shoe, the Shaq Attaq. He destroyed a few backboards, blocked practically all shots, and controlled the paint. Can you dig it, to use Shaq’s words?
Reebok has created other headlines this week in addition to the “Shaq Attaq” release. According to a statement released on Wednesday by lifestyle brand operating business Sparc Group, Todd Krinsky will take over as CEO of Reebok. Reporting to Marc Miller, CEO of Sparc Group, he will continue to be located in the company’s Boston headquarters.
Matt O’Toole, a veteran leader, will be replaced by Krinsky in 2023 when he joins Authentic Brands Group (ABG), the company that owns Reebok. Between now and when O’Toole takes over as executive vice chairman of ABG, he will help Krinsky with the transition.